Inflatable Boarder is reader-supported and may earn a commission when you buy through links on our site. Learn more
Black Friday Sales Are Over: Find SUP Discounts For the Rest of the Year
Black Friday 2020 sales may all be officially over, but it’s not too late to land a great deal on an inflatable paddle boards. We track the best SUP sales from the top brands throughout the year here…
In this post, we’ll give you the inside scoop on this year’s hottest deals pre-Black Friday, on Black Friday weekend, and Cyber Monday. But since 2020 is an unusual year, you’ll want to be prepared.
Shopping for Stand Up Paddle Board Black Friday Deals
Pro Tip 1 – Don’t Wait or You Might Miss Out
We’re hearing from many brands that inventories are still limited after the crazy summer. In fact, some have already had to change planned promotions as they run out of certain models. So if you see a good deal on the model you want, lock it down!
Pro Tip 2 – Allow for Shipping Delays
Thanksgiving is late in the US this year and shipping times are already a bit sketchy due to Covid. Both UPS and FedEx are warning SUP brands of possible shipping delays in December — keep in mind most large SUPs ship by ground. If you are hoping to get a stand up paddle board delivered in time for Christmas you’re safest to order by or before the end of November. Smaller accessories should have more leeway, but why risk it?
Pro Tip 3 – Stock Up on Accessories
Were you one of the thousands of people who bought an inflatable SUP for the first time ever this year? You may not be in the market for buying a whole new board, but a great way for adding value, capability, and fun to that board you already have is with accessories. And they make great gifts for the paddler in your life too. Now’s the perfect time to pick up an electric pump, kayak kit, rolling backpack, cooler, etc.
Now that you’re prepared, let’s jump into the deals…
The Best Black Friday SUP Board Deals of 2021
ATTENTION US BLACKFIN FANS: iROCKER has brought back the sale on Blackfin SUPs for Cyber Monday ONLY. If you were hoping to get a deal on a Blackfin and were dissapointed over the weekend, this is your last chance this year!
In the US:
- up to $75 off of Nautical, iROCKER, or Blackfin board
- A FREE electric iSUP pump
- A FREE kayak kit
- Up to $75 off any Nautical, iROCKER or Blackfin board
- A FREE cooler deck bag
- A FREE phone case
In the UK, EU, Germany, Italy, Spain & Australia:
- $75 off any Nautical, iROCKER or Blackfin board
- A FREE electric iSUP pump
- A FREE kayak kit
The pump being included is their brand-new electric pump released mid-season in 2020. It’s so new that we haven’t even posted the full review yet, but we completed all of the testing and it’s rated an Inflatable Boarder Top Pick as one of our favorite pumps (along with the Outdoor Master, below). And the updated compact shape fits easily in the pockets of the iROCKER and Blackfin bags.
The kayak conversion kit is consistently one of the most popular accessories across all brands and is a great way to make a SUP more fun and accessible to all members of the family — whatever their skill level. So all together this is a smart and high-value bundle.
iROCKER boards are available in the US, Canada, UK, Europe, and Australia. If you’d like to learn more about each of the boards in iROCKER’s 2020 lineup, check out our 2020 iROCKER SUP reviews (each link will open in a new tab):
- BLACKFIN Model X
- BLACKFIN Model XL
- BLACKFIN Model V
- iROCKER ALL-AROUND 11
- iROCKER ALL-AROUND 10
- iROCKER CRUISER
- iROCKER SPORT 11
Thurso Surf continues their kayak promo from Black Friday into Cyber Monday. Two of their most popular boards — their all-around SUP, the Waterwalker, and their touring board, the Expedition — are on sale. There are a few quirks in the shipping dates, though, so you’ll want to pay attention to the details:
- Save $100 on the Waterwalker + get a FREE kayak kit
Model 126 and 132 are in stock. Model 120 won’t ship until January. All kayak kits won’t arrive until January.
- Save $150 on the Expedition + get a FREE kayak kit
Both the Expedition and kayak kit with arrive in January.
While it may be disappointing that not all the gear will arrive in time for Christmas, these are good prices on 2020 Top Pick boards that we think are worth the wait. For more details, read our Waterwalker 120 review and Expedition review.
Thurso boards are available in the US, Canada, UK, Europe, and Japan
While they’ve been in the UK and Europe for several years, Bluefin SUP has taken the US market by storm this past season and 2020 marks their first appearance on our Cyber Monday paddle board deals list. Not shy about making a splash, they started early with a different weekly promotion in each of the three weeks leading up to Thanksgiving. Their Cyber Monday deal vary by region:
In the US:
- 25% off Cruise 15′ Tandem Package (includes 2 kayak seats and paddles)
- 20% off Cruise 10’8′ (pre-order will deliver in time for Christmas)
- 15% off Sprint 14′
- 10% off Cruise Carbon + FREE Pure Carbon Paddle
In the UK & EU:
- £100/€100 off the Cruise 12′ + FREE electric pump + kayak kit
- 10% off Cruise Carbon 10’8 + FREE carbon paddle + kayak kit
- 20% off Cruise 10’8 (pre-order will deliver in time for Christmas)
- 15% off Cruise Carbon 12′ (pre-order will deliver in time for Christmas)
- 2019 Stock Sale: last year’s boards, new condition, at low prices
- Refurb sale: lightly used boards (mostly for photo shoots)
Bluefin’s Cruise paddle boards are their midrange all-around SUP lineup whereas their Cruise Carbon iSUPs sport some of their premium features. See our Bluefin page for more details and reviews.
It was surely a tough decision for NIXY, but just last week NIXY officially announced the early launch of the 2021 Newport G4, their all-around SUP model. Even more surprising, it’s on sale now for 20% off for Cyber Monday… and if you order by November 30th it will be delivered in time for Christmas!
Now, this board is so new that we haven’t even seen it for ourselves yet. But the Newport has good DNA; the G3 is an Inflatable Boarder Top Pick and the entire NIXY lineup has won multiple Top Picks from this site. The Newport G4 strongly resembles the G3, but features a beautiful new design and several feature improvements (action mounts! removable bungees!). So if you’re already a NIXY fan and you’ve been waiting for the G4 to arrive, we’re confident you won’t be disappointed.
NIXY is available in the US and Canada:
- Save 20% OFF the 2021 NIXY Newport G4 plus free shipping
If you’re not familiar with the NIXY Newport, check out our review on the predecessor, the Newport G3.
Atoll Board Co
Atoll Board Co. is embracing the cold weather with their holiday sweater themed “Sale of The Year.” Much like their board, Atoll’s sale is all about keeping it simple… no gimmicks and no complicated packages or dates to sift through. Available in the US only, the details are these:
- Thanksgiving to Cyber Monday only (11/26 – 11/30)
- 10% off Atoll SUP boards
- 25% off accessories
- 25% off apparel
Don’t take this short write-up as a slight on Atoll… the simplicity is refreshing. Their single-size 11′ SUP board is a frequent favorite of paddlers for its rock-solid stability, clean design, and nature inspired colors. Atoll also puts a lot of emphasis on developing a relationship with its community of paddlers. If all that sounds attractive to you, you’ll want to checkout Atoll Board Co.
For more details on their Top Pick winning board check out our review.
Outdoor Master Coupon Code
Outdoor Master is a relative newcomer to this site, but they produced one of our Top Pick electric SUP pumps in 2020. The Shark II pump plugs into the 12 volt cigarette lighter on your vehicle and will inflate your stand up paddle board up to 20 PSI. At the end of the day, it also does a handy job of fully deflating your board, making it easy to roll up and fit in the bag. It comes with a variety of adaptors so it can be also used to inflate a variety of other inflatable water toys as well. It survived our stress-test of non-stop inflating and deflating a SUP for over an hour in the sun without an issue.
Outdoor Master has a variety of Cyber Monday deals and discounts going on at the moment (they also make a variety of snow gear and other outdoor equipment). But we’ll highlight the one most relevant to SUPs:
- Use the exclusive Inflatable Boarder discount code “INFLATABLE30” to get 30% off the Outdoor Master Shark II SUP pump
This is better than any other promo on their site currently for the Shark, so you’ll want to be sure to use our discount code at checkout. You arms will thank you next season!
GILI Sports’ sale kicked off on Black Friday and runs through midnight on Cyber Monday. Buy any GILI SUP and get:
- FREE electric pump
- FREE shoulder carry strap
- FREE 10 can deck cooler bag
Remember, the sale ends November 30th at midnight, so you don’t have long to shop.
Body Glove is pulling out all of the stops for Cyber Week — but you have to buy on their website and not in the big box stores or on other ecommerce platforms to get their best deals:
- 30% off SUPs and nearly everything else with code CYBER30 (excludes swimwear)
- 20% off wetsuits and PDFs/vests with code CYBER20
Several Body Glove SUP models, including the Performer 11 (our review), are among the most searched boards on our site and their water shoes (our review here) are also quite popular. For more of our coverage about Body Glove, check out our Body Glove overview page.
Late Breaking: REI & NRS
We have a couple of late additions that may be of interest. We’ll add more details as we find them.
- REI has kicked off their cyber week sales with up to 50% off on their website. They carry a variety of water gear and SUPs.
- NRS is offering up to 75% off sitewide during their holiday sale. They carry a variety of SUPs, rafts, and water gear.
Cyber Monday Inflatable Paddle Board Sales… and More
So while it may be a bit frosty to be heading for the water right now, things are definitely heating up in the 2020 Cyber Monday stand up paddle board deals department. Questions? Thoughts? Find a deal we haven’t posted yet? Be sure to tell us in the comments below.
Of course, we’ll keep updating this page as new deals are released up to and through Black Friday and Cyber Monday. So be sure to check back often and share this page with your friends and family (it helps support the work we do here at Inflatable Boarder).
Finally, if you need even more deals, you can also check out our Ultimate SUP Deals and Discounts Page page — which we keep updated year-round — for a complete list of end-of-season sales, clearances, used/demo gear, holiday promos, and coupon codes.