Bluefin SUP Overview and 2020 SUP Lineup

An exciting new SUP company that’s wasted no time in launching an impressive lineup of inflatable paddle boards, UK-based Bluefin SUP is making a name for itself in the paddleboarding industry by offering high-quality iSUPs at extremely affordable price points. Bluefin SUP’s inflatables are some of the stiffest on the market, include a value-packed accessory bundle, and are backed by the best warranty available today. Bluefin SUP is a friendly, family-owned business with a passionate staff that is dedicated to producing premium inflatable paddle boards at a price point that anyone can afford. While Bluefin’s boards have already enjoyed a great deal of popularity in the UK, the company is now starting to focus on expanding its presence in both the United States and Canada. All Bluefin inflatable paddle boards come with a nice bundle of SUP accessories and an incredibly generous 5-year warranty. Needless to say, this young company is making a bold statement about the quality of their iSUPs by offering a warranty that extends far beyond the typical 1 to 3 years that you usually hear about in our inflatable SUP reviews.

Where to Buy Bluefin SUP Boards

United States

You’ll find Bluefin SUP inflatables in stock and ready to ship at the company’s official online store. In addition to the lowest prices and FREE shipping, Bluefin SUP often runs special promotions – check out our Ultimate Deals page for an exclusive discount code.


Bluefin also offers nearly global availability for sales, support, and warranty repaid of their inflatable SUPs. The have the online stores for the following countries (the links should automatically redirect to your country site):

Bluefin SUP Lineup Comparison Chart

Bluefin Cruise 10’8″
Bluefin Cruise 10'8" iSUP
10’8″x33″x6″33 lbs287 lbs
Bluefin Cruise 12′
Bluefin Cruise 12' iSUP
12′x33″x6″34 lbs309 lbs
Bluefin Cruise 15′
Bluefin Cruise 15' iSUP
15′x36″x6″42 lbs353 lbs
Bluefin Cruise Junior
Bluefin Cruiser Junior iSUP
8′x29″x5″22 lbs265 lbs
Bluefin Cruise Carbon 10’8″
Bluefin Carbon Cruise 10'8" iSUP
10’8″x32″x6″35 lbs287 lbs
Bluefin Cruise Carbon 12′
Bluefin Carbon Cruise 12' iSUP
12′x32″x6″38 lbs309 lbs
Bluefin Cruise Carbon 15′
Bluefin Carbon Cruise 15' iSUP
15′x36″x6″44 lbs529 lbs
Bluefin Voyage
Bluefin Voyage iSUP
10’10”x38″x8″42 lbs397 lbs
Bluefin Sprint
Bluefin Sprint iSUP
14′x30″x6″29 lbs353 lbs
Bluefin Mammoth
Bluefin Mammoth iSUP
18′x60″x8″60 lbs1,433 lbs
Bluefin Aura Fit
Bluefin Aura Fit iSUP
10’8″x36″x6″352 lbs

Bluefin SUP Reviews

Bluefin SUP Cruise (10'8", 12', 15')

The Bluefin Cruise lineup consists of the company’s entry-level models. Available in 10’8″, 12′, and 15′, the affordable Bluefin SUP Cruise boards are extremely versatile and loaded with premium features.

Constructed from 1000 Denier PVC and featuring a high-quality drop-stitch core, the Bluefin Cruise SUPs are incredibly durable, stable, and capable of being inflated all the way to 28 PSI.

All three models include a high-pressure hand pump, fiberglass travel paddle, backpack, leash, kayak seat, kayak blade attachment, and repair kit.

Bluefin Cruise

Bluefin SUP Cruise Carbon (10'8", 12', 15')

The company’s premium line of all-around iSUPs, the Bluefin SUP Cruise Carbon boards feature dual-air chambers and FRS carbon composite rail reinforcements for the ultimate in inflatable SUP stiffness. In addition to the boost in rigidity and performance, Bluefin’s Cruise Carbon iSUPs also offer an additional layer of safety, thanks to the twin inflation chambers. In the unlikely event that your board develops a leak while on the water, the second chamber will keep you afloat and allow you to make it safely back to shore.

All Bluefin Cruise Carbon paddle boards include a lightweight carbon fiber travel paddle, dual-action pump, leash, repair kit, kayak seat, and kayak blade attachment. For more information on Bluefin SUP’s premium line, read our in-depth Cruise Carbon 10’8″ review as well as our write-ups on the Cruise Carbon 12′ and Cruise Carbon 15′ models.

Bluefin Carbon Cruise

Bluefin SUP Cruise Junior

An ideal board for the kiddos, the 8′ Bluefin Cruise Junior is loaded with the same great features and accessories as the company’s popular full-sized boards. This versatile youth SUP provides outstanding durability and provides a stable, confidence-inspiring platform for younger paddlers.

Included with Bluefin’s Cruise Jr. is a dual-action SUP pump, travel backpack, 3-piece fiberglass paddle, ankle leash, iSUP repair kit, kayak blade attachment, and adjustable kayak seat.

Bluefin SUP Voyage

For paddlers in search of the ultimate in stability, the Bluefin SUP Voyage is definitely a board worth checking out. Featuring a triple-chamber design and wide 38″ profile, the Voyage is a good choice for activities such as SUP fishing and on-the-water fitness workouts (although serious SUP fitness enthusiasts will probably find the deck-mounted rod holders to be uncomfortable).

The Bluefin SUP Voyage includes a dual-action iSUP pump, 3-piece adjustable fiberglass paddle, two fishing rod holders, leash, travel bag, and inflatable SUP repair kit.

Bluefin Voyage

Bluefin SUP Sprint

The Bluefin Sprint is a performance-oriented inflatable SUP that can be used for everything from touring to racing. Measuring 14′ x 30″ x 6″ and weighing in at 29 pounds, the Sprint is loaded with plenty of D-rings and dual-bungee storage areas for bringing along extra gear.

The Bluefin SUP Sprint is ideal for the padder who appreciates the quality construction and affordable pricing of the company’s Cruise series, but who is willing to sacrifice all-around versatility for added speed.

Bluefin SUP Mammoth

The Bluefin Mammoth is a massively large SUP that’s perfect for days on the water with family and friends. This 18′ big SUP can handle up to 10 paddlers and the 60″ wide design provides plenty of stability.

While Bluefin ships the Mammoth with a dual-action pump, leash, repair kit, and carrying bag, we’d love to see a second pump added to the bundle along with some paddles. Perhaps this is something that the company will consider adding in the future and it would definitely make this large iSUP a more compelling buy for those in search of group fun.

Bluefin Mammoth

Aura FIT (Yoga and Fitness Board)

New for 2020! If you are looking for an stable board that provides balance for Yoga or aqua-based fitness, the extra-wide Bluefin Aura Fit is made-to-order while still being good for all-around paddling.

Bluefin uses 1000 Denier Exo Surface Laminate PVC and a Pro Weave Drop stitch in their construction, making them strong enough to hold up to 28 PSI and 350 lbs. of weight.  The Aura Fit package includes fins that click in quickly, a double-action pump, backpack with wide straps and extra padding and lighter-than-normal 2-piece paddle.

2020 Bluefin Aura Fit SUP and accessories

Bluefin Accessories

Warranty Information

BLUEFIN gives you 60 days to change your mind and return an unused board for a full refund, although you will have to pay for return shipping. No mention of restocking fees but you may want to check. BLUEFIN scores above average on returns (common terms are 30-60 days for returns, with you paying both the shipping and a restocking fee).

BLUEFIN also offers an industry-leading 5-year warranty against defects (compared to a more typical 2 years) on their stand-up paddle boards. We think this is incredible and it’s apparent they stand behind the quality of their product. They also cover their accessories like bags, paddles, pumps, and leashes for an above-average 1-year guarantee. In addition, if you need to return a board for a warranty repair within the first 6 months, they will provide a prepaid label to cover the shipping.

We also appreciate that their warranty terms are easy to read and understand. Altogether, BLUEFIN is an industry leader for returns and warranty terms in almost all respects, which should give you that much more confidence in your BLUEFIN purchase.

Read more about their warranty on their company site.

Read More About BLUEFIN SUP

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